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We are looking for a Marketing Coordinator. The
goal of the position is to assist the Marketing Manager in the execution of marketing plan and budget by coordinating marketing activities including the production and distribution of marketing materials,
advertising, collateral, promotional and PR materials to sales staff, vendors, and dealer base.
Responsibilities include:
Support marketing plans with direct mail, email and web promotions
Prepare presentation materials for trade shows and special events
Coordination of print advertising (creation, sizing, delivery)
Coordination of marketing materials production (POP, posters, promotional items,
etc.)
Interface with print and promotion production vendors
Coordination and execution of planned special events
Maintain advertising contact database
Maintain PR database
Maintain marketing material database (website, FTP, CDROM)
Interface with media for planned ad placement
Interface with media for planned PR placement
Respond to marketing inquiries from sales/dealer base
Respond to press inquiries and product requests
Manage supply product literature and marketing materials
Skills required
Organization – a must!
Excellent communication skills – phone/written
Understanding of print production
Understanding of print media and PR
Basic graphic skills (Quark, Photoshop, Illustrator)
Basic knowledge of internet and web
Digital Video Skills a plus (Macromedia Director or Final Cut Pro, etc.)
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